Cookie Notice

Version dated 08/2025

This cookie notice supplements the Motel One privacy policy. We use cookies (i.e. text files) or web beacons (i.e. graphics files), which are stored on the user’s device. These files are used to collect certain user-specific settings and technical information that can be used to identify users. This information shows us when and how our websites www.motel-one.com and www.the-cloud-one.com (‘websites’) are used by users and enables us to continuously improve them. We also use tracking and analysis tools to ensure the ongoing optimisation and needs-based design of our websites.

Tracking also enables us to collect statistics regarding the use of our websites, which helps us to enhance our online presence using the resulting findings. Various types of cookies and tracking/analysis tools are used. Cookies can be used by Motel One itself or by other third-party providers.

For cookies from third-party providers, the provider in question may also incorporate cookies and analysis tools into the websites of Motel One. Motel One has no influence over the cookies or tools used by the third-party provider. By giving your consent, you authorise the third-party provider to use cookies and process data. This may result in data being transmitted outside the EU/EEA, for example to the USA.

With your consent, we use Meta Pixel and TikTok Pixel, among other tools. Personal data such as your IP address and user behaviour may be transmitted to the US. It is not possible to guarantee that these countries afford a level of data protection comparable to that ensured by the GDPR. If you do not agree to this, you can revoke your one-off consent to technically unnecessary cookies by unticking the box at any time. This shall not affect the legality of the data processing that occurs until your consent is withdrawn. You are also able to decide which categories of cookies you wish to allow. Please note that based on these individual settings, the functionalities on this website may be limited. You can find out more about this in our privacy policy at https://jobs.motel-one.com/en/legal-information/data-protection-provisions/.

A. Essential cookies

This technology is necessary in order to activate the core functionality of the websites. The key services cannot be provided without essential cookies. The user cannot deactivate essential cookies.

I. Usercentrics consent management platform

Usercentrics is a consent management platform via which the declaration of consent of the user to data processing is obtained, administrated and documented in accordance with data protection regulations.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:

Usercentrics GmbH, Rosental 4, 80331 Munich, Germany

3) Purposes of data processing

Compliance with legal obligations
Consent storage

4) Technology used

Cookies
Local storage

5) Data attributes

Consent ‘Yes’ or ‘No’
Log file data (anonymised IP)

6) Data collected

Date and time of the visit
Device information
Browser information
Anonymised IP address
Opt-in and opt-out data

7) Legal basis

The legal basis for the processing of personal data is the legitimate interest of Motel One in maintaining its websites pursuant to Article 6(1)(f) GDPR, as well as obtaining users’ consent in a legally sound and documented manner pursuant to Section 25 TTDSG.

8) Categories of data recipients

When a cookie is set by service providers, the personal data is passed on to the service provider. Usercentrics acts on behalf of Motel One to ensure that consent is collected and documented in accordance with data protection regulations.
Usercentrics thereby functions as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

9) Place of processing

European Union.

10) Storage period

The information stored by Usercentrics is erased after seven days at the latest.

You can find more information about Usercentrics at: https://usercentrics.com/privacy-policy/

B. Technical cookies

Technical cookies facilitate navigation on our websites and the use of essential features. Using technical cookies ensures that, for example, after logging in with a user name and password, the user remains logged in during his or her visit to the site. Additionally, technical cookies make it possible to retain user-specific configurations and settings (e.g. language settings).

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

3) Purposes of data processing

To support the fundamental functions of our websites

4) Technology used

Cookies
Pixel

5) Data collected

Basket ID
Session ID
Language preferences
Account authentication information
Log-in status information

6) Legal basis

The legal basis for the processing of personal data is the legitimate interest of Motel One in maintaining its websites pursuant to Article 6(1)(f) GDPR.

7) Categories of data recipients

Motel One uses the following service providers to process personal data using technical cookies:

Computop Wirtschaftsinformatik GmbH
Emarsys eMarketing Systems GmbH

They act as the contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing agreement with our service providers in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

8) Place of processing

Germany, European Union.

9) Storage period

You can find more information at: https://www.motel-one.com/en/data-privacy/ or http://www.the-cloud-one.com/en/data-privacy/

C. Functional cookies

These cookies are necessary in order to activate the enhanced functionality of the websites. If these cookies are not active, certain features of our websites will not be available.

1. Functional cookies

These cookies are necessary in order to activate the enhanced functionality of the websites. If these cookies are not active, certain features of our websites will not be available.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

3) Purposes of data processing

To improve user-friendliness

4) Technology used

5) Data collected

Information on whether this feature has been added by the user.

6) Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

7) Categories of data recipients

Your personal data will not be passed onto third parties.

8) Place of processing

Germany.

9) Storage period

You can find more information at: https://www.motel-one.com/en/data-privacy/ or http://www.the-cloud-one.com/en/data-privacy/

1. Analysis and tracking cookies

Tracking and analysis tools are used to ensure the ongoing optimisation and needs-based design of our websites. Tracking also enables us to collect statistics regarding the use of our websites, which helps us to enhance our online presence using the resulting findings.

I. Google Analytics, Google BigQuery and Google Consent

Google Analytics is a web analytics service. Google Analytics enables the controller to analyse user behaviour and create customer segments and profiles by using other Google services, such as Google Firebase and the Google Tag Manager.

Google BigQuery is a data management service. Through the use of the Google Cloud infrastructure, Google BigQuery enables the controller to store and manage the data collected. Raw data (GA4 tracking data) is exported in the form of tables that contain user IDs, which are assigned by Google Analytics and Google Firebase.

The basic technical setting of consent mode determines whether you have consented to the use of individual Google marketing cookies. If you have given your consent, only those Google marking cookies to which you have explicitly agreed will be enabled.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookies set by

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Google Cloud EMEA Limited, 70 Sir John Rogerson’s Quay, Dublin, D02 R296, Ireland

3) Purposes of data processing

Marketing/remarketing
Advertising
Web analytics
Analysis of website use in order to optimise the website and adapt its design to meet user requirements
Reports on website activity
Cross-device tracking in order to optimise the website and adapt its design to meet user requirements
Data storage
Personalised adverts
Conversion tracking to determine the success of advertising
Creation of data models to determine the success of advertising
Reach measurement
Analysis of the transaction data

4) Technology used

Cookies
Pixel tags
Cross-device tracking with deterministic linking (makes it possible to evaluate the use of online services with various electronic devices by the same person after he or she has logged in)

5) Data attributes

IP address (anonymised)
User and log-in ID (pseudonymised)
Browser information (browser type, referrer/exit pages, the files displayed on our website, operating system, date/time stamp and/or clickstream data)
Usage data (views, clicks, duration of use, frequency of use)

6) Data collected

IP address
User and log-in ID
Date and time of the visit
Usage data
Click path
App updates
Browser information
Device information
JavaScript support
Pages visited
Referrer URL
Downloads
Flash version
Location information
Purchasing activities
Widget interactions
Online identifiers: GCLID (Google Ads Click Identifier), DCLID (DoubleClick Click Identifier), User ID, AUID (Advertiser ID)
App Instance ID
Approval status
Aggregated ad clicks and conversions
Country level location
Device type
Browser type
Time of day

7) Legal basis

8) Categories of data recipients

When a cookie is set by service providers, the personal data is passed on to the service provider. Google Analytics acts on behalf of Motel One for marketing and publicity purposes, for example. Google thereby functions as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

Google processes your data within the context of ‘Google consent’ as an independent controller in line with the GDPR.

You can find more information at: How Google retains the data we collect – privacy policy and terms of use – Google https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://policies.google.com/privacy?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

9) Place of processing

European Union, United States of America.

As part of this, personal data is transmitted to a third country (outside the EU/EEA). Google LLC (USA) is registered within the EU-US Data Privacy Framework; this means that transmission to third countries occurs on the basis of EU Commission’s adequacy decision under Article 45(1) GDPR.

10) Storage period

The data collected is erased after 36 months. The data storage location is Frankfurt am Main, Germany.

The information stored by Google is managed in your Google account, for example, where you can also delete the data yourself.

You can find more information at: https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://policies.google.com/privacy?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

II. Google TagManager

This is a tag management system for managing JavaScript and HTML tags which are used to implement tracking and analysis tools (such as Google Analytics). Using tracking and analysis tools, the controller can analyse the behaviour of users and generate customer segments and profiles. No data is stored in Google Tag Manager itself. Google Tag Manager is merely used to transmit data to other data processing systems, such as Google Analytics, which will process your IP address.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

3) Purposes of data processing

Management of website tags

4) Data collected

Tag Manager processes your IP address. Apart from that, Google Tag Manager can only activate other tags which might collect and process personal data.

5) Legal basis

6) Categories of data recipients

When a cookie is set by service providers, the personal data is passed on to the service provider. Google acts on behalf of Motel One to pursue marketing and publicity purposes, for example. Google thereby functions as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR. Your personal data will only be processed in accordance with our instructions.

7) Place of processing

European Union, United States of America. As part of this, personal data is transmitted to a third country (outside the EU/EEA). Google LLC (USA) is registered within the EU-US Data Privacy Framework; this means that transmission to third countries occurs on the basis of EU Commission’s adequacy decision under Article 45(1) GDPR.

8) Storage period

The information stored by Google is managed in your Google account, for example, where you can also delete the data yourself.

You can find more information at: https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://policies.google.com/privacy?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

Cookie policy URL https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/

III. Google Firebase

Google Firebase is a development platform for mobile and web applications which is used to help develop apps and generate and collect analytical data. Google Firebase uses Google resources and technology such as Google Analytics. Using Google Analytics for Firebase, the controller can analyse the behaviour of users and generate customer segments and profiles.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

3) Purposes of data processing

To develop and optimise apps
Marketing

4) Technology used

Cookies
Pixel tags

5) Data attributes

User and log-in ID (pseudonymised)

6) Data collected

Device ID and time stamp

7) Legal basis

8) Categories of data recipients

9) Place of processing

10) Storage period

The information stored by Google is managed in your Google account, for example, where you can also delete the data yourself.

You can find more information at: https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://policies.google.com/privacy?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

Marketing cookies

This technology is used by advertisers to display adverts that are relevant to your interests.

IV. Google Ads and Google Consent

Google Ads is Google’s online advertising program. We use this to display ads and measure the success of our adverts so we can improve them on an ongoing basis.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

3) Purposes of data processing

Advertising
Marketing/remarketing
Personalised adverts
Web analysis
Conversion tracking to determine the success of advertising
Creation of data models to determine the success of advertising

4) Technology used

Cookies
Pixel tags

5) Data attributes

User agent
Conversions
Usage data (clicks, views, referrer, URL visits)
Google Ad cookie
Potentially income
Points of contact with advertising media

6) Data collected

IP address
Browser information
Usage data
Date and time of the visit/time of day
Location information
Cookie ID
Online identifiers: GCLID (Google Ads Click Identifier), DCLID (DoubleClick Click Identifier), User ID, AUID (Advertiser ID)
App Instance ID
Approval status
Aggregated ad clicks and conversions
Device type
Browser type

7) Legal basis

8) Categories of data recipients

When a cookie is set by Google, the personal data is passed on to Google. Google processes your data as an independent controller in line with the GDPR.

You can find more information at: How Google retains data that we collect – privacy policy and terms of use – Google

https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://policies.google.com/privacy?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

9) Place of processing

European Union, United States of America.

It cannot be excluded that Google Ads may transfer data to the USA for the purpose of storage and further processing. As part of this, personal data is transmitted to a third country (outside the EU/EEA). Google LLC (USA) is registered within the EU-US Data Privacy Framework; this means that transmission to third countries occurs on the basis of EU Commission’s adequacy decision under Article 45(1) GDPR.

10) Storage period

The collected log data is anonymised after nine months and the cookie information is anonymised after 18 months.

The information stored by Google is managed in your Google account, for example, where you can also delete the data yourself.

Click here for more information and to view Google’s data protection settings: https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://policies.google.com/privacy?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

III. Pinterest cookie

This is an online pin board service for images and photos with an optional social network with a visual search engine.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (‘Pinterest’)

2) Cookie set by:

Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (‘Pinterest’)

3) Purposes of data processing

Advertising
Marketing
Retargeting
Analysis

4) Technology used

5) Data collected

IP address
Browser information
Website visits
Date and time of the visit
Device information
Usage data

6) Legal basis

7) Categories of data recipients

When a cookie is set by service providers, the personal data is passed on to the service provider, for example, to pursue marketing and advertising purposes. Pinterest and Motel One have concluded a joint controller contract pursuant to Article 26 GDPR regarding the processing of your data.

You can find additional information about the processing of personal data in the context of joint controllership at https://business.pinterest.com/en-gb/pinterest-advertising-services-agreement.

8) Place of processing

European Union, United States of America. It cannot be excluded that Pinterest may transfer data to the USA for the purpose of storage and further processing.

As part of this, personal data is transmitted to a third country (outside the EU/EEA). Data is transmitted to third countries on the basis of your consent pursuant to Article 6(1)(a) GDPR in conjunction with Article 49(1)(a) GDPR, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

9) Storage period

You can find further information at:

https://help.pinterest.com/en-gb/data-protection-officer-contact-form

https://policy.pinterest.com/en-gb/privacy-policy

Cookie policy URL https://policy.pinterest.com/en-gb/cookies

III. Pinterest tag

This is an online pin board service for images and photos with an optional social network with a visual search engine.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (‘Pinterest’)

2) Cookie set by:

Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

3) Purposes of data processing

Advertising
Marketing
Retargeting
Analysis
Tracking

4) Technologies used: tag/pixel

A direct connection is made between your browser and the Pinterest server via tags. As a result, Pinterest receives information that you have visited our site with your IP address. In turn, Pinterest can link your visit to our website with your user account, provided you have a user account with Pinterest. We can use the information we obtain in this way for displaying Pinterest ads. Data is only collected if you have consented to this, and data is not used for purposes other than those stated.

5) Data collected

IP address
Browser information such as user agent and cookie ID, and optional unique identifiers
Website visited
Date and time of the visit
Device information
Usage data

6) Legal basis

Pursuant to Article 6(1)(a) GDPR, the legal basis for the above processing of data is your consent, which you have granted us either through the banner on one of the websites or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

7) Categories of data recipients

You can find additional information about the processing of personal data in the context of joint controllership at https://business.pinterest.com/en-gb/pinterest-advertising-services-agreement.

8) Place of processing

European Union and United States of America. It cannot be excluded that Pinterest may transfer data to the USA for the purpose of storage and further processing.

9) Storage period

You can find the email address of the data protection officer of the processor below.

https://help.pinterest.com/en-gb/data-protection-officer-contact-form

You can find more information at:

https://policy.pinterest.com/en-gb/privacy-policy

Personalisation and data | Pinterest help

Cookie policy URL https://policy.pinterest.com/en-gb/cookies

1. Google Ads Remarketing and Google Consent

Google Ads Remarketing enables us to target visitors to our website and users of our app with repeated advertising.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

3) Purposes of data processing

Marketing
Advertising
Personalised adverts
Web analysis
Conversion tracking to determine the success of advertising
Creation of data models to determine the success of advertising

4) Technology used

5) Data collected includes

IP address
Other cookie information
User agent (browser information)
Online identifiers: GCLID (Google Ads Click Identifier), DCLID (DoubleClick Click Identifier), User ID, AUID (Advertiser ID)
App Instance ID
Approval status
Aggregated ad clicks and conversions
Country level location
Device type
Browser type
Time of day

6) Legal basis

7) Categories of data recipients

When a cookie is set by Google, the personal data is passed on to Google. Google processes your data as an independent controller in line with the GDPR.

8) Place of processing

European Union, United States of America.

9) Storage period

The data collected (see above) is generally erased after nine to 18 months.

The information stored by Google is managed in your Google account, for example, where you can also delete the data yourself.

You can find more information at: https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://policies.google.com/privacy?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

V. Meta/Facebook Pixel

Facebook Pixel allows the website visitors’ behaviour to be tracked once they have been redirected to the provider’s website by clicking on a Facebook ad. This allows the efficacy of Facebook ads to be evaluated for statistical and market research purposes and future advertising measures to be optimised.

A randomly generated user ID and the time of the first visit are also recorded. This ID allows Facebook to recognise returning users on this website and compile data from previous visits.

Personal data such as your IP address and user behaviour may be transmitted to Meta Platforms Inc. The US does not have an adequate level of data protection as defined in the GDPR. Your consent is voluntary and can be revoked. Further information is available in our privacy policy.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (‘Meta’)

2) Cookie set by

Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

3) Purposes of data processing

Marketing
Advertising
Web analytics
Analysis of website use in order to optimise the website and adapt its design to meet user requirements

4) Technology used

5) Data collected includes

IP address
User ID
Browser information
Usage data

6) Legal basis

7) Categories of data recipients

When a cookie is set by service providers, the personal data is passed on to the service provider. Meta and Motel One have concluded a joint controller contract pursuant to Article 26 GDPR regarding the processing of your data.

You can find additional information about the processing of personal data in the context of joint controllership at www.facebook.com/legal/terms/businesstools_jointprocessing.

8) Place of processing

European Union. It cannot be excluded that Meta may transfer data to the USA for the purpose of storage and further processing.

Any such data transfer to the USA is based on the EU Commission’s standard contractual clauses, https://www.facebook.com/legal/EU_data_transfer_addendumhttps://www.facebook.com/help/566994660333381/.

9) Storage period

The data collected is erased after 90 days.

You can find more information at: https://www.facebook.com/privacy/policy

VI. Meta Conversions API and advanced matching services

We use Meta’s Conversions API (CAPI) and advanced matching services to enhance the accuracy of our advertising. These tools collect information about your interactions with our website and securely transmit them to Meta’s servers. This data helps us to measure conversions, optimise our advertising campaigns and improve the relevance of advertising on various devices and platforms. The processing takes into account technologies in your browser or on your device that support data protection, in compliance with the applicable provisions of data protection law.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (‘Meta’)

2) Purposes of data processing

Measurement of our ads’ performance
Automated campaign optimisation
Personalised adverts
Online marketing

3) Technology used

4) Data collected

IP address (client_ip_address)
Device information (client_user_agent)
Browser information
Usage data
Demographic data
Cross-platform indicators
Device identifiers (Facebook Browser ID)
Browsing and interaction data (Facebook Click ID)
Email address

5) Legal basis

6) Categories of data recipients

You can find additional information about the processing of personal data in the context of joint controllership at https://www.facebook.com/legal/terms/businesstools_jointprocessing.

7) Place of processing

European Union. It cannot be excluded that Meta may transfer data to the USA for the purpose of storage and further processing.

8) Storage period

The data collected is erased after 90 days.

Further information can be accessed via: www.facebook.com/privacy/policy.

VII. Microsoft Advertising/Bing Ads

Microsoft Advertising, formerly Bing Ads, enables us to display targeted advertising on search engines such as Bing and Yahoo! and to measure the success of our advertising.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:

Microsoft Ireland Operations Limited

One Microsoft Place, South County Business Park, Leopardstown, Dublin, Ireland 18, D18 P521

3) Purposes of data processing

Marketing
Improvement of advertising campaigns
Retargeting

4) Technology used

Cookies
Tags
JavaScript

5) Data collected includes

IP address
Device type
Browser type and language
Date and time of the request
Cookies that unequivocally identify your browser
Pseudonymised user ID in the event of simultaneous authentication of your Microsoft account
Anonymised visitor ID
Other cookie information

6) Legal basis

7) Categories of data recipients

When Microsoft Advertising is used, personal data is disclosed to Microsoft and its corporate entities worldwide. Microsoft processes your data as an independent controller in line with the GDPR.

Click here to read Microsoft’s privacy policy: Microsoft’s privacy policy – data protection

You can adjust your settings for interest-based ads here: Microsoft account | data protection

8) Place of processing

European Union, United States of America, global.

As part of this, personal data is transmitted to a third country (outside the EU/EEA). Microsoft Corporation (USA) is registered within the EU-US Data Privacy Framework; this means that transmission to third countries occurs on the basis of EU Commission’s adequacy decision under Article 45(1) GDPR. It is not possible to guarantee that data will not be disclosed to other third countries around the world. This is based on your consent pursuant to Article 6(1)(a) GDPR in conjunction with Article 49(1)(a) GDPR, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

9) Storage period

Your personal data is erased as soon as the purpose for which it was stored has been achieved. Data can only be stored beyond this point if provided for by European or national laws, regulations or other ordinance. If data is processed on the basis of your consent, we will erase your personal data once you have withdrawn this consent.

The data collected here (see above) will be erased after 30 days (cookies) or after 13 months, at most (log data).

Double Click/Google Ad Manager

Double Click (also: Google Ad Manager, DV 360) uses cookies to display relevant ads to you, to measure and enhance the success of our advertising and to prevent you from seeing the same ads multiple times.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Cookie set by:

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

3) Purposes of data processing

Advertising
Marketing/remarketing
Personalised adverts
Web analysis
Conversion tracking to determine the success of advertising

4) Technology used

5) Data collected

Secure signals
Dynamic ad provision
IP address
Cookie ID

When DoubleClick is incorporated, Google is informed that the relevant part of the online presence has been accessed or the ad has been clicked on. If you are registered with a Google service, Google can assign the visit to your account. The provider may also record and store your IP address, even if you are not registered with or logged into Google.

6) Legal basis

7) Categories of data recipients

When a cookie is set by Google, the personal data is passed on to Google. Google Ireland Ltd. thereby functions as a contractual processor in accordance with Article 28 GDPR. For this purpose, we have concluded a contractual processing contract with our service provider in accordance with the requirements of the GDPR.

You can prevent this tracking from occurring by managing or fully disabling third-party cookies in your browser settings (https://adssettings.google.com).

8) Place of processing

European Union, United States of America.

It cannot be excluded that Google may transmit data to the USA for the purpose of storage and further processing. As part of this, personal data is transmitted to a third country (outside the EU/EEA). Google LLC (USA) is registered within the EU-US Data Privacy Framework; this means that transmission to third countries occurs on the basis of EU Commission’s adequacy decision under Article 45(1) GDPR.

9) Storage period

Your personal data is erased or blocked as soon as the purpose for which it was stored has been achieved. Data can only be stored beyond this point if provided for by European or national laws, regulations or other ordinance. If data is processed on the basis of your consent, we will erase your personal data once you have withdrawn this consent. The data collected is usually anonymised after nine months (IP address) and the cookie information is anonymised after 18 months. The information stored by Google is managed in your Google account, for example, where you can also delete the data yourself.

You can find more information at: https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://policies.google.com/privacy?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

IX. YouTube

This website uses the YouTube embedding function to display and play videos from YouTube. We use the extended data protection mode, which, according to the provider, only starts storing user information when the video is played. The moment the embedded video starts playing, YouTube uses cookies to collect information about user behaviour.

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

Google Ireland Limited, with headquarters at Gordon House, Barrow Street, Dublin 4, Ireland, for users of Google services who are habitually resident in the European Economic Area or Switzerland.

2) Cookie set by:

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

3) Purposes of data processing

According to information from YouTube, these serve, among other things, to collect video statistics, improve user-friendliness and prevent abusive practices.

4) Technology used

5) Data attributes

User input

6) Data collected

For information about the personal data collected from you, see:

How Google uses cookies – privacy policy & terms of use – Google

https://policies.google.com/privacy?hl=en

7) Legal basis

The legal basis for the processing of personal data is your consent according to Article 6(1)(a) GDPR. Your consent is voluntary and you can revoke it at any time with effect for the future, see Article 7(3)(1) GDPR.

8) Categories of data recipients

When a cookie is set by Google, the personal data is passed on to Google.

9) Place of processing

European Union, United States of America.

10) Storage period

The information stored by Google is managed in your Google account, for example, where you can also delete the YouTube data yourself.

You can find more information at: https://safety.google/privacy/privacy-controls/

Click here to read the privacy policy of the processor. https://policies.google.com/privacy?hl=en

Cookie policy URL https://policies.google.com/technologies/cookies?hl=en

X TikTok pixel

The TikTok pixel is used to better understand user behaviour and to optimise our ads on TikTok (campaign evaluation).

1) Data controller

Motel One GmbH, Tegernseer Landstrasse 165, 81539 Munich, Germany

2) Service provider

TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland

3) Purposes of data processing

Based on the results of the analysis, the TikTok pixel enables us to show you more relevant content and personalised advertising aligned with your interests.

4) Technology used

Pixel

5) Data collected

When the TikTok pixel is used, certain data regarding your use of the website is recorded and transmitted to TikTok. This data could include information on your visit, your interactions and your behaviour on the website. TikTok uses this information to show you targeted advertising aligned with your personal preferences.

6) Legal basis

The legal basis for the above processing of data is your consent pursuant to Article 6(1)(a) GDPR, which you have granted us either through the banner on the website or by ticking a box further up. You can withdraw your consent at any time by unticking the box. This shall not affect the legality of the data processing that occurs until your consent is withdrawn.

7) Categories of data recipients

When a pixel is set by service providers, the personal data is passed on to the service provider.

8) Place of processing

European Union. Personal data may be transferred to third countries outside the EU (here TikTok Inc. USA) where there is no equivalent level of data protection.

9) Storage period

Until the purpose lapses, see Article 5(1)(e) GDPR

For further information on TikTok, see: https://www.tiktok.com/legal/privacy-policy-eea?lang=en.

Data protection officer of the controller (Motel One)

The controller’s external data protection officer is:

Dr Karsten Kinast, LL.M.

KINAST Rechtsanwaltsgesellschaft mbH

Nordstraße 17a

50733 Cologne, Germany

Tel.: +49 (0)221 – 222 183 – 0

Email: dsb-motelone@kinast.eu

Website: https://www.kinast.eu/en

The data protection officer is a non-legal adviser who performs their work independently.

H. Data subject rights

The GDPR provides you, as the data subject of personal data processing, with the following rights:

Right of access: Article 15 GDPR

According to Article 15 GDPR, you can request information about your personal data which we process.

Data subject rights

The GDPR provides you, as the data subject of personal data processing, with the following rights:

Right of access: Article 15 GDPR

According to Article 15 GDPR, you can request information about your personal data which we process.

Right to rectification: Article 16 GDPR

According to Article 16 GDPR, you have the right to request the immediate rectification of inaccurate personal data or to have incomplete personal data completed.

Right to erasure (‘right to be forgotten’): Article 17 GDPR

According to Article 17 GDPR, you can request the erasure of your personal data we have stored if the processing is no longer necessary to exercise the right to freedom of opinion and information, to fulfil a legal obligation, for reasons of public interest or to assert, exercise or defend against legal claims.

Right to restrict processing: Article 18 GDPR

According to Article 18 GDPR, you have the right to request the restriction of your personal data while the accuracy of this data is being verified or in the event of unlawful data processing.

Right to data portability: Article 20 GDPR

According to Article 20 GDPR, you have the right to portability for your personal data.

Right to object: 21 GDPR

In the case of the processing of your personal data on the basis of legitimate interests pursuant to Article 6(1)(f) GDPR, you have the right pursuant to Article 21 GDPR to object to the processing of your personal data if there are grounds for doing so based on your personal situation or if you object to direct advertising. In the case of direct advertising, you have a general right to object that must be adhered to by us without the need to specify a particular situation.

Complaint to a supervisory authority: Article 77 GDPR

According to Article 77 GDPR, you have the right to lodge a complaint with a supervisory authority. In general, you can contact the supervisory authority in your usual place of residence, your place of work or our corporate domicile for this purpose.

Revoking consent pursuant to Article 7 GDPR

According to Article 7(3) GDPR, you can revoke the consent you have granted us at any time. Please note that revoking consent does not affect the lawfulness of the processing carried out based on consent until its revocation.

Further information can be found in our privacy policy at Data protection (motel-one.com).